Caring for your consumers
Customer buys shoes from an online store (ZAPPOS) for mom. Mom dies. ZAPPOS not only sends UPS to pick up the shoes thanks to a free returns policy but also send flowers. Nice to see some love for consumers. They picked up a few hundred customers just from this simple act of kindness.
“Caring for your consumers” [Short URL: http://www.ipatrix.com/?p=2224] was published Friday, October 19th, 2007 at 6:40 pm by Patrix, filed under Asides, Business. Both comments and linkbacks are closed.
