Living Billboard

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Living Billboard

Target advertising at its best! This billboard ad for Ford’s Escape Hybrid contains 900 real plants, kept alive by an irrigation system and tended to weekly by a landscape crew [via Adrants].

“Living Billboard” [Short URL: http://www.ipatrix.com/?p=781] was published Tuesday, June 21st, 2005 at 4:00 pm by Patrix, filed under Business. Both comments and linkbacks are closed.

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http://ash.typepad.com Ash
Nice !
As long as the plants aren’t choking from the pollution…
http://pseudofreud.blogspot.com pseudofreud
My first impression of the living billboard was that they had put a real Ford Escape onto the billboard! :)
http://trivialmatters.blogspot.com/2005/04/photo-friday-2.html Akshay
Very cool idea.

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Living Billboard

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