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Lenovo has started a new division “to focus on consumers”. As Techdirt rightly asks, what the heck were they focusing on earlier. PC manufacturers are beginning to feel the heat [probably from overheated batteries] from disgruntled customers and probably hogging marketshare by monolithic companies like Dell has made them a wee bit complacent and arrogant. It is time for a reality check and back to the marketing drawing board.
Technorati Tags: Lenovo, consumers, customer service, marketing
by Patrix | on Friday, August 25th, 2006 at 11:54 am | 
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August 25th, 2006 at 5:01 pm reply
heh. Funny in the context of the discussion we had today. :)
August 26th, 2006 at 9:11 am reply
Apple has started recalling batteries as well (same Sony ones). Interestingly Lenovo also uses Sony batteries[:P]
August 27th, 2006 at 2:48 am reply
Yes just like Ford advertises that it is focusing on innovation—something it seems they didnt do before. I wonder—do these kind of marketing news releases fool anyone? Does anyone say:’ Oh wow. Lenovo is now focusing on customers. Let’s buy one of their products.’
August 27th, 2006 at 10:28 pm reply
Wanted
More posts today.