September 18th, 2008

Not Treating Gandhi like God

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Are you offended by this image? Given the past experiences concerning Gandhi and offense, I’m sure plenty of Indians will be. If you squint the tag line of the ad says, Life is easier, if you [...]

July 15th, 2008

Save Trees

One of the most compelling ad I’ve seen in a while – Save Trees. Trees save.

May 13th, 2008

Customizing Viewing Ads

Since I’ve been fiddling around at the backend of this blog in midst of revamping the look, I managed to clean up my plugins directory. Although WordPress by itself is a robust blogging engine,the availability of plugins helps enhance the experience and extend its capabilities. One of the plugins that I installed is PlanetOz’s Who [...]

May 5th, 2008

Jingle Mein Mingle

The age of advertising jingles is unfortunately past us and current advertising campaigns merely use soundtracks from established recording artistes. Sometimes advertisers may choose to use relatively unknown soundtracks like in the ads by Apple or Geico which in turn boosts the song’s popularity. But using original ad jingles have declined even to the extent [...]

November 12th, 2007

Digit’s Popat

Did the Indian tech magazine, Digit just get egg all over its face? Valleywag reported that Digit is running a cover story this month on Google Adsense’s click-fraud vulnerability. Now those with Adsense accounts and any experience of mischief or even plain misunderstanding know very well that Google takes utmost care in avoiding click fraud. [...]

June 26th, 2007

Beckham tries out American Football

The media blitzkrieg begins as David Beckham begins his transition to LA Galaxy. First up, learning American football from Reggie Bush.

June 23rd, 2007

User Interaction with Billboards

In an age where traditional media is desperate to hold on to old modes of communication with its readers, it is refreshing to see the Beeb doing something different. In these latest ads posted around New York, they display user votes on current controversial topics. You can send in your vote either through your [...]

June 13th, 2007

Ask the Algorithm

I bet many of us have seen the Ask.com commercials touting the Algorithm. When I first saw the commercials, I instantly thought to myself that they are trying to emulate Google; not in terms of ousting them from the top of the search engine market but instead by focusing on the quality of searches.
Google’s now [...]

April 14th, 2007

Google buys DoubleClick for $3.1 billion

Google outbid Microsoft to acquire Doubleclick, an online advertisement firm for $3.1 billion. It is seen as a way to expand into the advertisement industry.

April 12th, 2007

Blog Content Updates and New Features

Use Del.icio.us blogging tools to present ‘Asides’ better and using advertisement options to enhance your blog.


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